Wal-Mart wine


Strut10

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Found this on another forum. Pretty good.

Wal-Mart announced that they will soon be offering customers a new

discount item, their own brand of wine.

The world's largest retail chain is teaming up with E&J Gallo Winery

of California , to produce the spirits at an affordable price, in the

$2-5 range.

Wine connoisseurs may not be inclined to throw a bottle of Wal-Mart

brand into their shopping carts, but "there is a market for cheap

wine," said Kathy Micken, professor of marketing.

She said: "But the right name is important."

Customer surveys were conducted to determine the most attractive name

for the Wal-Mart brand.

The top surveyed names in order of popularity are:

10. Chateau Traileur Parc

9. White Trashfindel

8. Big Red Gulp

7. World Championship Riesling

6. NASCARbernet

5. Chef Boyardeaux

4. Peanut Noir

3. I Can't Believe It's Not Vinegar!

2. Grape Expectations

And the number one name for Wal-Mart wine:

1. Nasti Spumante

The beauty of Wal-Mart wine is that it can be served with either white

meat (possum) or red meat (squirrel).

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