Scent-Lok Officials Respond To Minnesota District Court Ruling

[blacktailslayer]

Scent-Lok Class Action

Download the Complaint: Minnesota | Illinois

The consumer protection attorneys at Heins Mills & Olson are investigating consumer complaints involving Scent-Lok odor-eliminating clothing manufactured and sold by A.L.S Enterprises, Inc.; Cabela's, Inc; Gander Mountain Co.; Bass Pro Shops, Inc.; and Browning Arms Co. Heins Mills & Olson attorneys already represent several Minnesota and Illinois consumers who have filed complaints in Minnesota and Illinois Federal Court.

Consumers have alleged that these companies defrauded the public by misrepresenting the efficacy of their products and the ability to regenerate the odor-eliminating properties of their products.

Submit Your Complaint

If you believe that your Scent-Lok odor-eliminating clothing does not perform as advertised, please click here to contact an attorney at Heins Mills & Olson experienced in consumer cases. There is no charge or obligation for our review of your case.

About Heins Mills & Olson

Heins Mills & Olson, P.L.C. is a national law firm that represents businesses and consumers in complex cases involving anti-competitive agreements and fraudulently marketed or labeled products. Our consumer protection attorneys are nationally recognized for their prosecution of complex class action lawsuits.

Trademark Notice

The companies listed above manufacture and sell odor-eliminating clothing under various trademarks that are the registered marks of those companies. The use of these marks is solely for product identification purposes. Heins Mills & Olson, P.L.C. is in no way affiliated with these companies or their trademarks.

http://heinsmills.com/scent-lok.html

[blacktailslayer]

Field & Stream Article

http://www.fieldandstream.com/blogs/hunting/2010/05/bestul-scent-lok-found-guilty-false-advertising

Outdoor Life Article

http://www.outdoorlife.com/blogs/big-buck-zone/2010/05/scent-lok-showdown

[blacktailslayer]

Well it looks like "Scent-Lok Technology" is missing in action after the truth came out and Scent-lok refuses to release the sealed evidence from the lawsuit to the public.

[Flintlock1776]

Lets move on, the courts have ruled.

[wildthing]

Let's use common sense here, I would think that any seasoned hunter (pre and post carbon suit technology) knows that keeping the wind in your favor, regardless of the clothes you wear, is the first hunting tactic to keep in mind. I own 2 suits, one from Scent-Loc and one from Scentblocker. Never once did I believe these suits would actually "eliminate" my odor 100%. I look at these products as another step in helping to control my scent at some level, along with showering with scent control soaps, rubber boots, sprays, etc. Nothing is 100% in my opinion...so I take these marketing tactics by the manufacturers with a grain of salt and simply hope the suit helps as some level.

[Doc]

Let's use common sense here, I would think that any seasoned hunter (pre and post carbon suit technology) knows that keeping the wind in your favor, regardless of the clothes you wear, is the first hunting tactic to keep in mind. I own 2 suits, one from Scent-Loc and one from Scentblocker. Never once did I believe these suits would actually "eliminate" my odor 100%. I look at these products as another step in helping to control my scent at some level, along with showering with scent control soaps, rubber boots, sprays, etc. Nothing is 100% in my opinion...so I take these marketing tactics by the manufacturers with a grain of salt and simply hope the suit helps as some level.

Yes, you're probably right. Seasoned hunters probably understand that these people are lying to them. That doesn't make me feel any better about manufacturers thinking it is ok to lie to the new-comers among us. Personally, I am glad that someone is trying to sensitize these birds about the hazards of deceptive advertising. It's long overdue.

Doc

[Goinghuntin]

Yes, you're probably right. Seasoned hunters probably understand that these people are lying to them. That doesn't make me feel any better about manufacturers thinking it is ok to lie to the new-comers among us. Personally, I am glad that someone is trying to sensitize these birds about the hazards of deceptive advertising. It's long overdue.

Doc

I like your thinking Doc. Everyone uses deceptiveness in advertising, and I've gotten pretty sick of it. I know that their suits don't eliminate 100% of oders, and they know it too so they shouldn't say it does.

Nathan

[mikebohio]

if all hunting products work as advertised you wouldnt have to go in the woods. you could go out on your porch blow something spray something or drip something and have your choice of bucks to shoot.

[Doc]

if all hunting products work as advertised you wouldnt have to go in the woods. you could go out on your porch blow something spray something or drip something and have your choice of bucks to shoot.

And of course that doesn't make it right.

[mikebohio]

amen