Amen Brother!!! I forgot to mention that point.
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Now here is another spin on bullying that a few ...unfortunately.... see.
Eric Harris and Dyland Klebolt, the shooters of Columbine were the victims of bullies. The uproar for gun control overshadowed that these two boys were bullied almost everyday in the cafeteria, that is why the cafeteria was thier primary target. Almost everyday the two boys were sprayed with ketchup and mustard by "jocks" because of the way they were dressed. Now the teachers who monitored the cafeteria had a "learn to deal with it attitude" and did little about what was going on. From what I am told by someone who has seen the video tapes of the Columbine cafeteria, there was one day that the two boys laughed at being embarassed in front of everyone. And that was the day before their rampage.
The bully campaign that is is being waged may not be for your kids John because you are a good parent. But if it educates just one kid not to be a bully, lets them know they can get help, that they don't need to act out with suicide or violence if they are bullied, then it is a success. The days of "suck it up buttercup" just don't work anymore. Society has simply changed too much.